The youthful fashion brand Bebe is going upscale. Not only does the brand have the chic Mischa Barton as the face of its ads, but it also just unveiled a new high-end accessories line called Neda designed to appeal to more sophisticated consumers. And on Wednesday, Bebe revealed a Spring 2007 collection at L.A. Fashion Week that proves the label is leaning toward a more high-end look.
The line, designed by David Cardona, relied heavily on black and white with big, full skirts, tiny waists, and dramatic, high collars. Compared to Bebe's usual output, this showcase was far more formal and refined, but with hipster touches like dressy visors, the looks still didn't stray from the label's usual trendy vibe. To see some more looks from the collection, read more
I think Bebe is overpriced and hyped. I'll wait and see if they can pull off some fabulous clothes.