Last week it was Avril Lavigne, and this week it's Rachel Bilson joining the celebrity designer foray.
Rachel contacted DKNY Jeans to express an interest in working with them, and that's how her junior sportswear line, Edie Rose for DKNY Jeans, came about. The collection will include 15 pieces when it launches in September, including button-down tops, sweaters, jackets, tees, dresses, and dark wash jeans in a black, white, and yellow color palette.
on Yahoo! |


Everyone from Gap to Target to H&M have recruited major designers to create less expensive lines for their brand, so what's stopping





